I write copy for B2B complex sales environments. My specialty is technology and professional services. The more difficult it is to talk about your product or service to others, the closer it is to my specialty. My niche is taking complicated concepts and making them easy to understand — telling the story of the things my clients do for their customers as opposed to the things they do.
My unique approach to copywriting
The particular style of writing I use is based on years of experience using written communication of all type to open, advance, and close sales opportunities. I don’t just write things like white papers and case studies, I’ve actually used them as tools to retire quota. My approach to copywriting results in unique copy, tightly integrated into your lead generation, sales process, and core story.
Jim is a goal-oriented, reliable and creative writer and editor with a lot of technology expertise and positive attitude. We’ve hired him for numerous projects over the years, and are always happy with the results. He’s friendly, responsive and open to suggestions. It is great working with him!
Who This Is For
This service is for companies desiring a bit more oomph from their written communications to connect with target audiences and compel readers to act.
- Project pricing
- Interviews (as necessary)
- Research (as necessary)
- Unlimited rewrites to finalize copy
Varies by need. Please contact me to discuss your unique requirements.
The Things I Write About
- Data Science
- Big Data & Advanced Analytics
- Network & Application Security
- Software Development Life Cycle
- Healthcare IT
- IT Applications
- Project & Portfolio Management
- Legal Management
- Software Defined Networking
- Systems Integration & Outsourcing
- Audio Visual & Video Conferencing
Where Some of My Work Is Published
- SmartData Collective
- HIT Consultant
- Medical Practice Insider
- Advance Healthcare
- eSecurity Planet
- mHealth News
- Information Age